Client Challenge
A multi-billion dollar national foodservice organization experienced difficulty launching an enterprise-wide merchandising initiative to better leverage suppliers’ business intelligence and category management capabilities.
Radian’s Impact
Staffed a comprehensive, on-site support team with a strong blend of industry practitioners and with technical analysts to address the complexities of the Foodservice channel.
Created a dynamic and configurable solution to address a wide range of supplier capabilities required to support the client’s category management initiative and Merchandising organization.
Radian’s outsourced team solution reduced support costs and administrative burden for strategic suppliers participating in category management initiative.
Established a best-in-class reporting, advanced analytics and enhanced data visualization tools.
Results
Efficiently provided on-site resources to address Merchandising support needs throughout client’s category management suite.
Enhanced the category segmentation and hierarchy to target key product attributes, class of products, customer groups, etc.
Leveraged Radian’s analytical horsepower and Foodservice (and Retail) channel experience to customize performance reporting tools.
Radian’s team provides category management growth solutions for categories that represent 15% to 20% of the clients’ revenue.