We create realistic demand models that guide pricing strategies and address your customers, competition, and financial requirements.
Develop “business rules” that support a category’s base price strategy and role. Our industry and category expertise can help you determine the right type of KVIs, competitive price index benchmarks, and optimal price gaps for both fresh and center store products.
Equip category managers with best-in-class assessment, financial modeling and decision-support tools for identifying base price gaps and making changes with confidence.
Analyze past assessment and pricing decisions to generate detailed pricing files that feed your internal pricing systems and help you activate strategic price changes.